{"id":1731,"date":"2010-03-26T09:10:21","date_gmt":"2010-03-26T08:10:21","guid":{"rendered":"http:\/\/www.tsirigosorbit.com\/blog\/?p=1731"},"modified":"2010-03-26T04:04:06","modified_gmt":"2010-03-26T03:04:06","slug":"25-ways-to-jump-start-your-business","status":"publish","type":"post","link":"http:\/\/www.tsirigosorbit.com\/blog\/?p=1731","title":{"rendered":"25 Ways to Jump-Start Your Business"},"content":{"rendered":"<p><strong><img loading=\"lazy\" class=\"alignleft size-thumbnail wp-image-1732\" title=\"Blog - Jumper Cables\" src=\"http:\/\/www.tsirigosorbit.com\/blog\/wp-content\/uploads\/2010\/03\/Blog-Jumper-Cables-150x150.jpg\" alt=\"Blog - Jumper Cables\" width=\"150\" height=\"150\" srcset=\"http:\/\/www.tsirigosorbit.com\/blog\/wp-content\/uploads\/2010\/03\/Blog-Jumper-Cables-150x150.jpg 150w, http:\/\/www.tsirigosorbit.com\/blog\/wp-content\/uploads\/2010\/03\/Blog-Jumper-Cables.jpg 170w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>Looking for ways<\/strong> to make your company more  productive, make your team more creative, and make your operations more  efficient? If so, then check out these 25 strategies, which range from  thoughts on leadership to advice on how to motivate employees to ways of  reducing IT costs. Each of these ideas has been tested by other small  businesses and yielded a significant pay-off. Here&#8217;s hoping they work  just as well at your business.<\/p>\n<p>1.\u00c2\u00a0<a title=\"John Kotter's Urgent Message for Entrepreneurs\" href=\"http:\/\/www.inc.com\/magazine\/20090901\/john-kotters-urgent-message-for-entrepreneurs.html\" target=\"_blank\">To Focus on Truly Urgent Matters, First, Clear Your  Schedule<\/a><\/p>\n<p><em><a title=\"Harvard Business School\" href=\"http:\/\/www.inc.com\/topic\/Harvard+Business+School\">Harvard Business  School<\/a> professor <a title=\"John Kotter\" href=\"http:\/\/www.inc.com\/topic\/John+Kotter\">John Kotter<\/a>, author of <\/em>A  Sense of Urgency\u00c2\u00a0<span style=\"font-style: italic;\">and<span style=\"font-style: normal;\"> Leading Change<em>, talks about the  importance of bringing a sense of urgency to your organization. The  trick is, there are two types of urgency: a good type which is  characterized by scrutiny and focus, and a bad type driven by panic and  breathless activity. How can you tell which is which? One dead giveaway,  according to Kotter, is your schedule. If you are overbooked with  meetings, you are probably engaged in the wrong kind of urgency. Clear  your calendar, so that you can better focus on the truly urgent matters  in your business. <\/em><em><a title=\"Read more\" href=\"http:\/\/www.inc.com\/magazine\/20090901\/john-kotters-urgent-message-for-entrepreneurs.html\" target=\"_blank\">Read more<\/a><\/em><\/span><\/span><\/p>\n<p><em><span style=\"font-style: normal;\"> <\/span><\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><span style=\"font-style: normal;\">2.\u00c2\u00a0<a title=\"Under Armour's Kevin  Plank on How to Motivate Employees\" href=\"http:\/\/www.inc.com\/magazine\/20090601\/under-armours-kevin-plank-on-how-to-motivate-employees.html\" target=\"_blank\">Engage Your Employees<\/a><\/span><\/p>\n<p><span style=\"font-style: normal;\"> <\/span><\/p>\n<p><em><em><a title=\"Kevin Plank\" href=\"http:\/\/www.inc.com\/topic\/Kevin+Plank\">Kevin Plank<\/a>, founder of  the athletic apparel company <a title=\"Under Armour Inc.\" href=\"http:\/\/www.inc.com\/topic\/Under+Armour+Inc.\">Under  Armour<\/a>, says that the key to motivating employees is to communicate  with them face to face. When his company was smaller, he would gather  the team together once a week to go over key strategic and operational  decisions. Invariably, they brought up issues and offered suggestions he  had not considered. Not that Under Armour is quite large, an all-hands  meeting is not feasible. Instead, Plank invites a half-dozen &#8220;potential  stars&#8221; to MVP lunches held several times a month.<\/em> <\/em><em><em><span style=\"font-style: normal;\"><span style=\"font-style: normal;\"><a title=\"Read more\" href=\"http:\/\/www.inc.com\/magazine\/20090601\/under-armours-kevin-plank-on-how-to-motivate-employees.html\" target=\"_blank\">Read more<\/a><br \/>\n<\/span><\/span><\/em><\/em><\/p>\n<p><em><em><span style=\"font-style: normal;\"> <\/span><\/em><\/em><\/p>\n<p>3. <a title=\"Turning Web Browsers into Buyers\" href=\"http:\/\/www.inc.com\/magazine\/20090701\/turning-web-browsers-into-buyers.html\" target=\"_blank\">Tweak the Language on Your Website<\/a><\/p>\n<p><span style=\"font-style: italic;\">Do you find that people come to  your site and then leave without buying anything? There are ways to  reduce shopping-cart abandonment and keep prospective customers on your  site longer. <a title=\"Stamps.com Inc.\" href=\"http:\/\/www.inc.com\/topic\/Stamps.com+Inc.\">Stamps.com<\/a> founder  that using the phrase &#8220;sign up&#8221; was actually a negative; customers saw  it as a high-pressure sales tactic. Once the site replaced that phrase  with &#8220;Get Postage,&#8221; sales increased.\u00c2\u00a0<a title=\"Read more\" href=\"http:\/\/www.inc.com\/magazine\/20090701\/turning-web-browsers-into-buyers.html\" target=\"_blank\">Read more<\/a><\/span><\/p>\n<p>4. <a title=\"The Bootstrapper's Guide to Launching New Products\" href=\"http:\/\/www.inc.com\/magazine\/20091001\/the-bootstrappers-guide-to-launching-new-products.html\" target=\"_blank\">Measure Demand for New Products on the Cheap<\/a><\/p>\n<p><em><span style=\"font-style: normal;\"> <\/span><\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em> <\/em><\/p>\n<p><em><em>Lean product development can help a company develop new products  with a minumum of waste and expense. One trick: <\/em>TPGTEX Label  Solutions, a <a title=\"Houston (Texas)\" href=\"http:\/\/www.inc.com\/topic\/Houston+%28Texas%29\">Houston<\/a> based  software company, creates mocked-up webpages that list the features of a  potential new product along with its price. The response to those  webpages enables the company to test a product&#8217;s marketability. <a title=\"Read more\" href=\"http:\/\/www.inc.com\/magazine\/20091001\/the-bootstrappers-guide-to-launching-new-products.html\" target=\"_blank\">Read more<\/a><\/em><\/p>\n<p><em> <\/em><\/p>\n<p>5. <a title=\"Seventh Generation's Jeffrey Hollender on How to  Forecast\" href=\"http:\/\/www.inc.com\/magazine\/20091201\/seventh-generations-jeffrey-hollender-on-how-to-forecast.html\" target=\"_blank\">Improve the Accuracy of Your Sales Forecasts<\/a><\/p>\n<p><em>During difficult times it may seem hard to set realistic sales  projections. <a title=\"Jeffrey Hollander\" href=\"http:\/\/www.inc.com\/topic\/Jeffrey+Hollander\">Jeffrey Hollander<\/a> of <a title=\"Seventh Generation Inc.\" href=\"http:\/\/www.inc.com\/topic\/Seventh+Generation+Inc.\">Seventh  Generation<\/a> discusses looking at your products item by item and  finding out what is going on with your customers&#8217; business so you can  best meet their needs, In particular, identify the cash-flow issues  faced by your distribution partners. That will not only give you a  clearer sense of the health of your business\u00e2\u20ac\u201dit may also present you  with a new business opportunity. <a title=\"Read more\" href=\"http:\/\/www.inc.com\/magazine\/20091201\/seventh-generations-jeffrey-hollender-on-how-to-forecast.html\" target=\"_blank\">Read more<\/a><\/em><\/p>\n<p><em><strong><em>Click here to read the rest of this story from <a href=\"http:\/\/www.inc.com\/guides\/2010\/02\/25-ways-jumpstart-business.html\">INC.com<\/a><\/em><\/strong><br \/>\n<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Looking for ways to make your company more productive, make your team more creative, and make your operations more efficient? If so, then check out these 25 strategies, which range from thoughts on leadership to advice on how to motivate employees to ways of reducing IT costs. Each of these ideas has been tested by [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[5],"tags":[244,317],"_links":{"self":[{"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1731"}],"collection":[{"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1731"}],"version-history":[{"count":4,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1731\/revisions"}],"predecessor-version":[{"id":1736,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/1731\/revisions\/1736"}],"wp:attachment":[{"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1731"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1731"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.tsirigosorbit.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1731"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}